Crescent Heights’ Jasper Redefines the Concept of Predictive Service

THEREGISTRYSF.COM
JULY 11, 2015


SAN FRANCISCO – Jasper, a Crescent Heights® Inspired Community crowning San Francisco’s historic Rincon Hill, represents the pinnacle of urban luxury living, bringing a unique, progressive approach to the art of hospitality. Jasper, currently under construction and set to open in October 2015, employs a dream team of hospitality experts – ranging from “fixers” and concierge to experienced valet attendants and leasing agents – who have announced plans to reset the bar for five-star service, delivering a level of personalized attention that’s typically only found in five-star resort settings.
Jasper’s sleek, paperless leasing office opened in mid-June, creatively welcoming prospective renters with a firsthand experience of the warm hospitality, countless luxurious amenities, and modern, sophisticated design that defines the building. Jasper rises 40 dynamic stories into the city’s skyline, creating an iconic structure that houses 320 apartments, a high-design lobby, carefully planned communal spaces, and an entire amenity floor that leaves nothing to be desired.

The Jasper team’s unique hospitality approach centers on predictive service – anticipating needs, wants, and desires before a resident has even asked for anything. The detail-obsessed, meticulously trained staff has taken key learnings from its sister Crescent Heights® Inspired Community, NEMA, an ultra-modern property that is considered one of San Francisco’s most dramatically successful real estate stories in recent time, and which reached 100 percent occupancy in a record-setting seven-month period just last year.

“We’re turning the preconceived notion of rental buildings entirely on its head,” said Roman Speron, regional manager of Crescent Heights®. “Our vision is to provide the absolute highest level of service, comfort and accessibility in a fun, vibrant, lively environment – all while never taking ourselves too seriously. As beautiful and meticulously designed as Jasper will be, it will never feel pretentious or stuffy and always feel like “home” for our residents and even their guests. The unique offering that is Jasper comprises what we believe San Franciscans truly want in five-star luxury service, which is far different from the desires and expectations in other major cities. It will be incredible to see it all come to life when first residents move in this October.”

Jasper’s unique lifestyle-oriented hospitality model is conceptualized from three key elements:
 Bleeding-Edge Technology – Jasper will implement state-of-the-art technology to offer convenience, accessibility, and services that go beyond the expected. This includes a user-friendly app-based resident management portal for rent payments and a multitude of service requests, secure keyless entry doors, digital touchscreen message boards, destination entry elevators, and the city’s fastest wireless Internet service – Gigabit – debuting at Jasper before any other residential building in San Francisco.

 A Modern Take on the Royal Treatment – Built on the heels of NEMA, Jasper staff have an unprecedented knowledge and understanding of what renters really want and need in their place of residence. The team has accumulated specific customer feedback as well as key data and proven hospitality systems to create the ultimate service formula to provide a San Francisco-style interpretation of the royal treatment.

 Incomparable Amenities – Jasper’s expansive second floor will be entirely devoted to a host of thoughtful amenities and service. Residents will have exclusive access to a state-of-the-art fitness center designed by renowned fitness guru Jay Wright; an indoor/outdoor heated, saline pool and adjacent hot tub behind floor-to-ceiling glass nano doors; a full-service business center with unlimited meetings capabilities; and The Dark Room – a sleek onsite theater with a large projector screen and pod-style seating. Other amenities run the gamut from 24/7 concierge service, valet parking and electric car charging stations to in-room spa treatment services and a high-end art collection with works by both emerging and veteran artists such as Reed Anderson, Richard Koci Hernandez, Chris Crossen, Kristin Stolle and Shlome Hayun. Among the in-unit amenities, most apartments feature balconies as well as the Room of All Trades – a bonus space that is infinitely customizable to accommodate each resident’s unique lifestyle needs and preferences.

Several additional qualities set Jasper apart from otherwise similar offerings in San Francisco, such as its convenient location atop Rincon Hill just next to the Bay Bridge, providing easy access to the city’s major transportation hubs, the Ferry Building, The Embarcadero, Yerba Buena Gardens, Moscone Convention Center, and AT&T Park, among other key attractions. Jasper’s coveted apartments also present never-before-seen sweeping views of the Bay, SoMa and Downtown San Francisco. The architectural vision is led by local architect Stanley Saitowitz in collaboration with HKS Architects. Saitowitz drew inspiration from the distinct aesthetic of film noir to conceive Jasper’s elegant structure and design. The building comprises an entire amenity floor, exquisitely styled lobby, and a mix of units ranging from studios to three-bedrooms, many of which have balconies.
Move-ins at Jasper are slated for October 2015. Potential renters who wish to schedule an appointment can e-mail leasing@rentjasper.com or call 415-227-4000. To learn more about the building or pricing, visit www.rentjasper.com. Fans can also follow along on Jasper’s social media channels: Facebook, Twitter, Instagram, and Google+.

A Crescent Heights® Inspired Community, Jasper is a full-service luxury residential rental community located at 45 Lansing Street in San Francisco’s Rincon Hill district. Jasper offers sweeping views of Downtown, the Bay Bridge and San Francisco Bay. Set in a thriving neighborhood, the community provides residents with convenient access to the city’s major transportation hubs, entertainment, culture, nightlife, dining and shopping. Service is the cornerstone of the Jasper experience, complemented by an extraordinary collection of amenities, design touchpoints, cutting-edge technology features, art and culture, and social programming Crescent Heights® is a leading real estate brand at the forefront of today’s resident-centric revolution in apartment living. The brand most recently applied its core values and principles in creating San Francisco’s NEMA in the burgeoning Mid-Market district, which reached 100% occupancy for its 754 units in a record-setting seven month period. NEMA’s accolades include a 2014 Digie Award for Most Intelligent Building, as well as Development of the Year from the San Francisco Business Times and San Francisco Apartment Association. Benefiting from NEMA’s key learnings, Jasper is poised for comparable success in a more intimate, exclusive environment.